The best beauty products to try right now, according to beauty editors

“I first met the brand’s founder, Caroline Owusu-Ansah, in 2018 and immediately fell in love with her spirit. She introduced me to Luv Scrub, and it’s the only body wash applicator I’ve used since. The lather it creates with even the smallest amount of body wash is amazing. My skin has never been smoother. Even better, it’s pretty, and unlike loofahs, can sanitarily be used for months. Pro tip: Living in NYC I’m always on my feet, so of course, they have a tendency to get a little rough. Since using this, the bottoms of my feet have remained so smooth, I’ve been able to cut the amount of pedicures I get monthly in half.”

Blake Newby
Beauty Writer, Nylon, The Zoe Report and Glamour

Get it from Luv Scrub for $18.

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